EXCELLENCE AWARDEE: The Trez Capital Award for Dealer of the Year

PEAK Financial Group

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@nour_private_wealth

@transalta

PEAK Financial Group: independence you can build on In a financial industry shaped by consolidation and institutional influence, PEAK Financial Group offers something different – true independence. With over C$16 billion in assets under administration and a network of more than 1,500 professionals, PEAK is Canada’s largest fully independent dealer. But numbers aside, what defines PEAK is its enduring belief that advisors do their best work when they’re free to put their clients first. Founded more than 33 years ago, PEAK was built for advisors who want to own their business, make their own decisions, and grow without pressure from proprietary products or sales targets. That’s never changed. Today, PEAK continues to provide the infrastructure, support, and freedom advisors need to build practices that reflect their values and deliver real value to their clients. At PEAK, independence isn’t just a feature – it’s our foundation. We empower advisors to build and grow their businesses on their own terms, free from influence. Whether it’s choosing their product shelf, crafting client strategies, or managing their operations, the control stays where it belongs: with the advisor. That autonomy is reinforced by a flexible, advisor-informed technology suite – designed to simplify daily operations without imposing direction. Shaped by feedback from the field, our integrated tools support everything from onboarding and compliance to secure document exchange and performance reporting. The result? Seamless, scalable practice management that adapts to the way each advisor works. At PEAK, compliance officers are committed partners in practice excellence. They collaborate with advisors to uphold regulatory standards through guidance, dialogue, and ongoing support –fostering a culture of trust, not enforcement. To help advisors make the most of our tools, PEAK offers ongoing support through initiatives like MyPEAK Konnect -a technology platform supported by interactive webinars designed to encourage adoption, gather feedback, and drive continuous improvement. Advisors don’t just use the platform – they actively contribute to its evolution. PEAK stays closely connected to its advisor community through key events, webinars, and regular touchpoints throughout the year. Just as important as the tools is the team behind them. PEAK maintains a flat, agile structure that gives advisors direct access to experts in compliance, operations, marketing, and business development. It’s a culture built on relationships. That sense of purpose goes beyond business. In May 2025, PEAK launched Music is Medicine with a sold-out benefit concert headlined by Alan Parsons, raising over $600,000 to fund four brain cancer clinical trials at The Neuro. The initiative reflects PEAK’s deep, ongoing commitment to driving impact beyond the financial world. For advisors looking for a dealer that respects their independence and equips them to lead with integrity, PEAK offers more than a home base. It offers clarity in a complex industry, tools that work the way they should, and a team that believes in the same things they do. PEAK’s long-term vision is grounded in continuity, purpose, and independence. Remaining privately held is a deliberate strategic choice – one that enables the firm to invest in its people, platform, and advisor community without external pressure or compromise. With a strong leadership team, PEAK is well positioned for the future. At PEAK, independence isn’t a buzzword – it’s the whole point. Ready to build your practice, your way? Let’s start the conversation with us today.

@mldwealthmanagementgroup5617

@blackfishfinance

Robert Frances CEO and Chairman of PEAK Financial Group Robert Frances – Founder, Chairman and CEO, PEAK Financial Group Robert Frances founded PEAK Financial Group in 1992 and has grown it into a leading Canadian firm in independent wealth management, insurance, and financial advice. PEAK supports 1,500 professionals and 150,000 clients, with over $16 billion in assets, operating with no proprietary products or sales quotas. Robert serves on the CIRO board and has held leadership roles at IFIC and Concordia University. He was Global Chair of YPO (2011–2012) and now chairs the board of LANDR, a digital music company. He was named Ernst & Young Entrepreneur of the Year in Quebec’s Business Services category.

Robert Frances

Founder, Chairman and CEO of PEAK Financial Group

Robert Frances founded PEAK Financial Group in 1992 and has grown it into a leading Canadian firm in independent wealth management, insurance, and financial advice. PEAK supports 1,500 professionals and 150,000 clients, with over $16 billion in assets, operating with no proprietary products or sales quotas. Robert serves on the CIRO board and has held leadership roles at IFIC and Concordia University. He was Global Chair of YPO (2011–2012) and now chairs the board of LANDR, a digital music company. He was named Ernst & Young Entrepreneur of the Year in Quebec’s Business Services category.

Robert Frances

Founder, Chairman and CEO, PEAK Financial Group